When it comes to marketing, you probably hear “content is king” all the time, but this doesn’t just refer to the written word. Videos are a great way to boost your SEO, engage with your audience, and create fun content. If you are not utilizing videos in your marketing campaigns, you are missing out, and
People love using TikTok to create fun videos, and this has been noticed by many companies, advertising agencies, and even the president! So, it’s no surprise that other social media platforms are looking to duplicate this video editing software. Instagram recently launched Reels, which attempts to make short videos more interesting! At a time when
Gaining followers for your small business can be difficult. We’ve been there! I mean, who really follows their local chiropractor’s office on Instagram? We all follow celebrities and huge companies like Apple, but how can we even begin to compare that to our small business that is just starting to grow? Luckily for you, we
We get it; as a small business, you utilize your social media pages to connect with your customers and clients on a personal basis, which is excellent. But, the issue comes into play when things are being shared on social media that are a little bit too personal or don’t really fit with the voice
As many states begin to reopen for business, you may be left wondering how exactly you should approach this new change in the world. Is it best to reopen right away? Can you continue to offer all of the services you once featured? How will the customer experience change? These are questions that many, if
If you can’t see your customers due to social distancing, it is essential to stay connected in other ways. Throughout the history of your company, you have worked hard to build relationships and gain trust, so don’t disappear on your clients or customers at a time like this. Now more than ever, it is essential
The world around us is changing due to social distancing, and the way we interact with our customers is changing too. As we navigate this strange new world, it is crucial to stay up to date with the marketing best practices and implement them in your strategy. Keep reading to discover how social distancing has
Image Specs for Social Media. Social Media has demonstrated the crucial importance of visuals and aesthetics on their feed. If you visit many brands’ profiles, particularly marketing and beauty brands, you will notice their pages have been curated each element, fonts, and pictures, to combine harmoniously. If you’re planning on using social media to promote
Other than using social media to increase your brand awareness and to showcase your products, you can use your platform to engage with your audience. It is the best strategy to beat the algorithm and stay all the way on the top of your viewer’s timelines! Keep them engaged with your social media pages by
Designing a website that generates tons of traffic and a great ROI is the ultimate goal for any business. In order to achieve this however, there are certain steps that must be taken in order for your page to get great search engine result pages (SERPs). Below are seven savvy tips to attain that goal